Febreze Cabin Air Filters combine PUREFLOW^® filtration technology with trusted odor-neutralizing performance to deliver a cleaner, fresher in-vehicle experience

MEMPHIS, Tenn., Sept. 2, 2026 /PRNewswire/ — Premium Guard Inc. (PGI), a leading filter manufacturer and supplier, today announced that its Febreze Cabin Air Filters have been named a winner of the 2026 MOTOR Top 20 Awards Competition, recognizing innovation and excellence in the automotive aftermarket.

While more than 250 million vehicles across North America have cabin air filters, consumer awareness and replacement rates remain low. PGI’s Febreze Cabin Air Filters combine a trusted consumer brand with PUREFLOW^® multi-layer filtration technology to help capture airborne contaminants and neutralize unwanted odors—without adding fragrance or restricting airflow—for a cleaner, fresher driving experience.

“It’s an incredible honor to be recognized by MOTOR as a Top 20 Award winner for the second year in a row. This win is a testament to our continued commitment to advancing filtration technology,” said Anan Bishara, CEO and Founder of Premium Guard Inc. “By combining PUREFLOW’s advanced filtration capabilities with the trusted Febreze brand, we’re making it easier for consumers to understand the important role cabin air filters play in their vehicles while delivering a meaningful improvement to the in-cabin experience.”

Available across e-commerce and retail channels, Febreze Cabin Air Filters combines the trusted Febreze brand with PUREFLOW’s advanced cabin air filtration technology, making premium in-cabin filtration more accessible to drivers nationwide. The product helps raise awareness of cabin air quality and the importance of routine cabin air filter replacement, while creating new opportunities for retailers and service providers to drive category education and growth.

The recognition marks PGI’s second consecutive MOTOR Top 20 Award. In 2025, the company received the honor for ViAQ™, its patent-pending diagnostic technology designed to assess cabin air filter performance by analyzing air quality inside the vehicle.

Through products such as Febreze Cabin Air Filters and ViAQ, PGI is helping elevate consumer expectations, encourage greater engagement with routine cabin air filter maintenance and drive continued innovation across the automotive aftermarket.

To learn more about PGI’s Febreze Cabin Air Filters, visit: https://www.pureflowair.com/pages/febreze. To learn more about the MOTOR Top 20 Awards and view all the 2026 winners, visit: https://www.motor.com/motor-gps/top-20-awards/.

About Premium Guard Inc. (PGI)

Premium Guard Inc. is a leading developer and supplier of premium automotive filtration solutions serving retail, traditional, quick lube, and e-commerce channels across North America. Beyond its Premium Guard^® branded product line, PGI powers many of the industry’s most successful private-label programs, delivering turnkey solutions in engineering, product design, packaging, marketing, logistics, and data management. Through relentless innovation, global sourcing excellence, and a customer-first mindset, PGI continues to raise the standard for quality, agility, and value in the automotive aftermarket.

About MOTOR Information Systems

Founded in 1903, MOTOR Information Systems is one of the world’s premier suppliers of automotive data. MOTOR empowers the industry with trusted, comprehensive solutions spanning service and repair information, parts data, labor times, vehicle configurations, and market insights. A Hearst company, MOTOR continues to drive innovation and efficiency across the automotive ecosystem. Learn more at MOTOR.COM.

Media Contact: press@premiumguard.com

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SOURCE Premium Guard Inc.